7 May 2019
During the back-to-school season, consumers with school-age children normally have higher expenditures associated with their children’s education. KResearch’s survey finds that over 54.2 percent of parents are concerned about the amount of their cash flow to spend during the 2019 semester; however, the rate is lower than the result from the last year’s survey. The sample groups are worried about their financial liquidity for many reasons, including insufficient savings, increased daily expenses, more expensive educational supplies, and the fact that some of these parents have more children attending school. It is worth noting that around five percent of respondents who are concerned about their finances said their main source of funds for their children’s education comes from loans and pledging their valuable items.... Read more
11 Jan 2019
• The KR-ECI conducted nationwide rose to 46.0 percent in December 2018 because some Thai households got extra income while the cost of living was declining in line with raw food prices and energy costs.
• The 3-month Expected KR-ECI also increased to 47.6 in December because households spent less following the year-end festive season.
• KResearch views that there will be many factors affecting the cost of living of Thai households during 1Q19, including possible declines in agricultural supplies due to the effects of El Niño, hikes in public bus fare and electricity charge, plus clearer political outlook that may reinvigorate domestic spending.
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20 Dec 2018
KResearch maintains our estimate of Headline Inflation in 2018 at 1.1 percent, compared to the 0.7-percent pace of 2017, as a result of rising energy prices and housing rents amid contracting prices of fresh food following a large quantity of supplies in the market.... Read more
19 Nov 2018
The Thai economy in the third quarter of 2018 expanded 3.3 percent YoY, which is the lowest recorded growth rate of this year and also lower than the market expectation of 4.1-percent growth due mainly to external economic factors. Meanwhile, there were positive signals in domestic consumption, including household spending and private investment.... Read more
14 Nov 2018
The 3-month Expected KR-ECI edged up slightly to 46.9 in October over 46.5 reported for September. This is because households were more optimistic toward income and employment over the next three months (November 2018 - January 2019) partly as a result of the fact that non-farm households that will get annual paid rises while agricultural households will earn more from the upcoming harvest season.... Read more
21 Sep 2018
Kin Jae (vegetarian) is one of the main festivals that food and beverages suppliers and distributors, including fine restaurants, street food vendors, convenience stores and online operators, have paid attention as this annual event is one of the best periods to boost their sales and expand their customer base. KResearch’s survey on consumer behavior during Kin Jae festival finds that most Bangkok residents are interested in consuming vegetarian food, especially the working population (aged 25 and over). These customers said they want to purify their minds/refrain from consuming meat, while some are already regular consumers of Jae/vegetarian food.... Read more
8 May 2018
KResearch expects that parents in Greater Bangkok will spend around THB27.5 billion during the 2018 school year, up 1.9 percent YoY, showing a decrease in spending growth because the main spending items such as tuition remain unchanged. Additionally, most parents are spending cautiously on education-related merchandise, namely, school uniforms, books and school supplies by choosing cheaper products or buying in less quantity, compared to last year. In addition, the number of students in the 2018 school year is expected to be static versus the figures in 2017. ... Read more
11 Apr 2018
In the second half of 2018, KResearch views that domestic tourism will continue to expand, thanks to the conducive domestic environment and the government’s project to promote the kingdom’s secondary destinations in 55 cities. In addition, hospitality operators including those engaging in hotel, lodging and airline businesses have organized a string of marketing campaigns to promote domestic travel, boosting the momentum of “Go Local” tourism.
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